The next video I am going to analyse is by Evetus a Industrial Rock/electronic band. The song is called "The Fall", the video immediately stuck out to me with its interesting choice of props and costumes, I have purposely picked this track as it is more on the electro side and some electro is featured in my track so I thought I would take a look at video's in this genre. Here is the music video:
The video immediately starts off with a dark background and the title of the song in a authentic white font, this could be used in my video. This video is very interesting and the location of the video is very simple, just in an abandoned building. This would be great location for my video as it suits my genre perfectly and is quite easy to find, what makes this video great is the use of the costumes, make up and props along with good techniques such as editing and special effects.
Camera Shots, Angles and Movement.
The video starts off with an extreme close up of the stars face along with a mid shot and close ups of the boy showing the costumes and displaying the narrative. The camera movement in this video is mainly quite shaky compared to the last video I analysed in which the camera was still for the most part, as you can see the camera moves upwards in a curved motion. There are a variety off different shots that make this video interesting for example at 0:12 you can see a reversed over the shoulder shot close up, displaying the tattoo of the demon on the devils shoulder. There is a repeated pattern of extreme close ups of the props which are made to show of the props and make it look creepy. Low angles shots are used when pointing at the devil for example at 0:24, this makes him look powerful and seem like he's looking down on you. Erratic movements of the camera are used at 0:30 to 0:50 as the music picks up to give a disorientated feel to the video, this suits the beat of the music and is something I would like to incorporate into my video. Shaky movements of the camera shown at 1:04 is also a cool effect and make the star kind of look psychopathic. I really like the movement at 1:28 at the camera moved up the wall, this also gave off a weird feeling to the video. The shot at 2.04 was really nice which showed a long shot which I though was a deep focus shot however both objects near and far where out of focus. Pull focuses where also in the video and it looked really cool taking the characters in and out of focus, this is something I would like to do in my video. Overall the combination of camera movement and interesting shots make the video look visually interesting and matched the vibe the song gave out.
Editing and post production.
The editing in this video is mainly fast cuts which suits the song as it matches the fast beat of the music. Fades are also used throughout the video and this looks particularly good at the start where it goes from a dark lighting and fades into high key, the input of just black which flickers on now and then to the beat of the music also looks pretty good. There is a consistent pattern throughout the video of a cut between close ups and long shots which work well. I really liked the use of blurring at 0:57 which matches the music when it goes slow, slow motion is often used effectively throughout as the music goes into a lower key. The thing that really works well in this video is matching the editing to the beat of the music for example at 1.05 to 1:11. The effect used at 1:53 looks really good making the person and building stretched out as the music goes slower. Overall I hope I can incorporate some of the special effects and editing techniques into my video as it work very well in this one.
Mise en Scene.
Costumes- The costumes in this video are very effective and look great, the devil and the zombie people in particular look amazing and I hope I can make some of my costumes look similar. The costumes make up and props match the lyrics in the track such as the devil and decapitated spiritual head. The costume for the star is very unusual to sell the least and this is what the image that they probably want to represent. The priest outfit that he wears also matched the lyrics and look cool. The costumes are mostly associated with hell and spirits and look very good. The colour scheme is black, red, grey and white. The props used also make the video, some props include and decapitated head guitar, a dog mussel, lots of drums, skulls and other weird things that certainly make the video stand out. The make up displayed is also very good, such as the throat string violin at 1:05 and the black and white make up on the woman's face. Surprisingly the lighting is mostly natural however this works with the added flames in the background. Overall the Mise en scene in this video is great.
Overall this music video looks authentic and matches the lyrics and style of music, which is what I want to achieve when making mine.
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